Podcaster
Predicts Next US President to be Chosen by Podcasting
Here’s
the list of predictions issued November, 2005 by Podcast Coach Tim
‘Gonzo’ Gordon, creator of Podcasting Adventures Online,
the most comprehensive and easy-to-understand ‘how-to podcast’
program on the market.
Politics
- Politicians
and related political groups will move big time into podcasting
for the 2006 mid-term elections, and even more so in the 2008
election. Podcasts will help sway the election of the next US
president.
-
In the next ten years, a third-party political group such as the
Libertarians or the Green Party will emerge to become a party
on par with the Democrats and Republicans in size and influence,
thanks in large part to the viral spread of ideas through creative
podcasting.
Business
-
Small businesses will finally figure out how to use podcasting
to either a) make money promoting other aspects of their business
or b) charge admission to their podcast.
-
Corporations will figure out how they can use podcasts to disseminate
highly specialized information to gather leads for sophisticated
products.
The
Internet
- Next
year’s podcasting star is a person who today doesn't even
know what podcasting is.
-
Corporate podcasts will be so full of commercials that listeners
will rebel and tune out, gravitating back to smaller and more
independent podcasts.
-
By the year 2010, listeners will spend hundreds of dollars per
year on their favorite podcasts because they perceive the information
to be that valuable – but over 95% of all podcasts will
remain free.
-
In spite of the proliferation of high-quality audio hardware and
software available at very low cost, most amateur podcasts will
still suffer from exquisitely poor audio quality - mainly due
to laziness and lack of information.
-
As bandwidth increases and the video iPod gains traction, ‘vlogging,’
or video podcasting, will become very popular….but audio
podcasting will still remain huge, for the same reason that radio
maintained an audience as television took over the mainstream
– radio is a medium that invites the imagination to take
part. TV leaves nothing to the imagination. A good podcaster will
exploit that advantage.
-
Podcasting will become much more organized, in that hundreds of
small, independent podcasters will join forces to sell their ‘pod’
time to micro-advertisers.
Education
-
Universities and colleges will start using podcasting as a way
of delivering lectures and other educational material –
for a price. It won’t be uncommon to attend a class via
an iPod.
Music
Business
- A
new national musical star will grow to dominate the charts out
of podcasting from a basement….much like American Idol has
launched ‘nobodies’ into the stratosphere.
-
The RIAA will start suing podcasters for using unlicensed music…as
soon as they figure out what a podcast is and how to track what
songs are being played on podcasts! However, there efforts will
be for naught, as most podcasters who play music are aware of
licensing requirements. But that won’t stop the RIAA.
-
Musicians will finally discover podcasts as a way of promoting
new music, offer coverage of behind-the-scenes stories and events,
and successfully create and build new audiences – without
the hassle of dealing with corporate record companies.
About
Tim ‘Gonzo’ Gordon:
A
25-year radio broadcaster, Tim has been behind the microphone as
a DJ, talk-show host, news anchor and reporter, as well as being
a radio station program director, music director and production
director. He’s been podcasting for nearly a year, and created
the most comprehensive and easy-to-understand ‘how-to podcast’
program on the market – Podcasting Adventures Online (www.podcastingadventuresonline.com).
Contact:
Tim ‘Gonzo’ Gordon
Gonzodex
503-589-4494
Wireless: 503-507-4110
www.podcastingadventuresonline.com/predictions
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